Calling it "a waste of money," the Fall River School Committee on Monday, Sept. 8, voted not to renew its annual contract with John Guilfoil Public Relations firm — a nation-wide communications and media relations company that has served the school district for years. 

All members of the school board, with the exception of School Committee member Shelli Pereira abstaining, rejected the reportedly $27,000 contract, which is up for renewal October 2025.

School Committee member Kevin Aguiar admitted to being less than satisfied with the firm’s role in helping share the district’s news. 

Instead, the board will seek alternatives, which could include hiring a media relations representative internally and keeping local press in the loop. School Committee member Collin Dias suggested the district “turn back on comments” on its social media posts.

Read more at heraldnews.com.